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A deep knowledge of honey bees

We must have the courage and creativity to ask whether our products and systems are useful, and to apply our deep knowledge of craft and medium to define innovative solutions that are more useful. As practitioners, we can’t be content to paint within the lines drawn by managers. Naturally, the jump from three circles to seven hexagons gave me an instant buzz, but after several months of road testing, I can safely say this diagram has survived the honeymoon. When I broadened my interest from IA to UX, I found the need for a new diagram to illustrate the facets of buy honey bees cheap user experience – especially to help clients understand why they must move beyond usability – and so with a little help from my friends developed the user experience honeycomb. I’m still not convinced UCD exists outside the realm of theory, but I practice user experience design every day.

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